CONNECT | GROW | TRANSFORM

Reality is biochemistry determines behaviour. Overeating is not a failure of willpower; it is the result of a biochemical/hormonal imbalance

Poor diet fuels stress, stress promotes sedentary behaviour, and inactivity makes the body more vulnerable to dietary harm.

There is no universal diet or lifestyle that works for everyone. Instead, solutions should be based on the root causes.

The brain, where disrupted signalling leads to a cascade of events that drive overconsumption and ultimately, system insulin resistance.

Why does a cell become insulin resistant? While IR is often blamed on excess weight or poor lifestyle choices, reality is far more complex!

Insulin Resistance is a system-wide metabolic dysfunction that unfolds in a predictable sequence, much like a chain reaction.

Hyperinsulinemia is a driver and a consequence of insulin resistance, creating a self-perpetuating cycle that disrupts metabolic balance.

Endogenous triglycerides are synthesized by the liver, primarily from excess dietary carbohydrates, and to a lesser extent from protein/fats

The majority of cholesterol in circulation is synthesized by the liver (from excess carbohydrates for the most part) and other cells.

The liver converts excess carbohydrates and proteins into triglycerides, which are exported as very low-density lipoproteins (VLDL)